WebMar 11, 2024 · Google and Meta are being investigated by antitrust regulators in the EU and UK over “Jedi Blue” — a 2024 deal that prosecutors in the US say helped the firms … WebMar 11, 2024 · Google and Meta are facing scrutiny from UK and EU competition regulators over their infamous "Jedi Blue" ad-slinging deal. Jedi Blue is the name Google gave to an agreement with Facebook (now Meta) over bidding for ad space. Header bidding is where sellers can offer online ad space to multiple buyers at the same time.
Slaughter May advised Google on CMA
WebApr 5, 2024 · 2024-04-05 08:34:32.0. Following its market study into online markets and platforms, the CMA opened a probe into Google and Meta’s conduct in the markets for online display advertising services on 10 March. Specifically, the UK watchdog is investigating whether a 2024 agreement between the Silicon Valley giants, known as the … WebMar 11, 2024 · The UK's Competition and Markets Authority (CMA) also launched its own investigation into 'Jedi Blue' and the two authorities would "closely cooperate," the European Commission said. city of scottsdale events
CMAA New England Chapter - Meeting/Event Information
WebMar 22, 2024 · The secret “Jedi Blue” deal involves Facebook refraining from engaging in “header bidding,” a practice that tends to take money out of Google’s coffers, in exchange for better ad rates and placement in Google’s own advertising system. ... (CMA) will be conducting separate but parallel antitrust probes into the workings of Jedi Blue ... WebMar 11, 2024 · CMA and European Commission launch parallel probes into Google and Meta’s “Jedi Blue” agreement. CMA Chief Executive says: “We will not shy away from … WebMar 11, 2024 · The UK’s Competition and Markets Authority (CMA) and the European Commission today both launched investigations into Google and Meta’s ‘Jedi Blue’ agreement, whereby the two companies appeared to collude to distort the digital ad market. The Jedi Blue agreement saw Google agree to give Meta preferential treatment in its ad … city of scottsdale field closures